Where I Create Value

A Commercial Builder profile across GTM, growth, partnerships, market expansion, and AI-enabled execution.

GTM & Revenue Systems

The market opportunity exists, but the team still lacks a GTM system it can execute, track, calibrate, and be accountable for.

What I build
Design market entry, pricing, pipeline, forecasting, quota, territory, commission, sales cadence, and revenue governance.
Relevant roles
Relevant to GTM leadership, commercial strategy, Head of Growth, country/regional leadership, and new-market expansion roles.
Operating output
A GTM operating model, revenue management cadence, pricing and incentive structure, and measurable growth metrics.

Partnerships & Ecosystem

Growth cannot rely only on direct sales or one market; it needs partners, channels, resellers, distributors, or platform ecosystems to expand reach.

What I build
Design partner eligibility, segmentation, MOQ, volume-tiered pricing, enablement, scorecards, co-marketing, and partner-sourced growth programs.
Relevant roles
Relevant to strategic partnerships, business development, ecosystem/alliances, AI partnerships, and market expansion roles.
Operating output
A partner ecosystem map, partner program, channel pricing and incentive plan, enablement, and governance cadence.

AI-Enabled Building

AI discussions often stop at decks, tool lists, or scattered trials; the real gap is moving with product hypotheses, user testing, and commercial judgment.

What I build
Use AI-assisted development to prototype quickly, integrating Claude / OpenAI / Gemini APIs, prompt evaluation, MCP, agent workflows, Cloudflare, and OAuth.
Relevant roles
Relevant to AI partnerships, AI adoption, product exploration, 0->1 building, and commercial leadership roles that require AI fluency.
Operating output
A testable AI prototype, workflow, or product, plus validation around token cost, margin, user behavior, and GTM assumptions.

I don't stop at strategy. I build the systems - and increasingly, the products - that make it real

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